When Will Jersey Shore Fatigue Set In?

July 31, 2010 § Leave a comment

Enjoy them while you can stomach them.

The much-hyped second season of this year’s surprise hit Jersey Shore debuted this past Thursday to impressive but unsurprisingly high numbers. It was determined to be the most-watched cable event of the year so far, as well as MTV’s highest rated season premiere of any show in seven years. This may have been expected, what with terms like GTL becoming nearly as ubiquitous as LOL and names like “Snooki” and “The Situation” grabbing countless headlines, but it truly is a remarkable and surprising success story.

Though it may be hard to believe at this point, it was less than a year ago that the first episode of Jersey Shore aired, to a respectable but average 1.375 million viewers. If MTV had any idea of what a juggernaut they had on their hands, they certainly didn’t show it. Promotion was largely kept to commercials running on the network. Through word of mouth, however, in addition to some controversy emanating from Italian-American advocacy groups and the infamous assault of Snooki, the show suddenly exploded into a pop culture phenomenon. A little over a month after the first episode, 4.8 million people tuned in for the finale. Fast forward to July 29th, this past Thursday, when 5.252 million viewers watched the second season premiere.

All of this answers how it got popular, but it doesn’t really explain why it did. « Read the rest of this entry »


August Magazine Covers

July 30, 2010 § Leave a comment

Sometimes it’s hard to say goodbye, but that’s just what we’ll have to do to summer in the coming months. Rest assured that those in the magazine world are currently putting their finishing touches on the big September issues, but for now we have something of a transition on our hands. Though September is when the focus turns strictly on the fall collections, the August issues teeter between late summer fantasies and fall previews.  So consider this your last chance to relish the insufferable heat wave and endless summer storms blissfully warm weather before it’s swept away from beneath you. You’ve been warned!

Gwyneth Paltrow on US Vogue August 2010 « Read the rest of this entry »

You can run, but you can’t hide!

July 12, 2010 § Leave a comment

A strange phenomenon has swept the land. At first I was afraid that our generation had been so traumatized by the crazy “aughties” decade that we’ve reverted to childhood ways. Then this little guy fell into my possession and stole my heart-

So I'm a sucker for giraffes. Isn't everyone?

What elementary school kid wouldn’t want a collection of Japanese erasers hiding in their pencil-case? Sure, they’re sold pretty much everywhere. But the fact that they usually only make brief appearances gives them at least somewhat of a sense of modesty.

Sillybandz are a whole different story… I wore these for a day to humor the “friends” that gifted them. They were then promptly stuffed into the bottom of a jewelry box until further notice. No matter how cute, they seem to posses a brainwashing factor, having graced the wrists of everyone from toddlers to middle-aged men, and now even celebs like Mary Kate Olsen, Sarah Jessica Parker, and Hayley Williams.

Plain Jane Sends Mixed Messages

July 6, 2010 § Leave a comment

Turns out the secret to finding love is a good old fashioned boa.

TV has a long, storied tradition of makeover shows at this point. Though they’re all a little silly and barely scratch the surface of what fashion and personal style can really mean to a person, none of them have managed to raise eyebrows so far. That may change, however, later this month. The CW will premiere its new makeover extravaganza Plain Jane on the 28th, starring British fashion journalist Louise Roe as an almost certainly stereotypically judgemental all-knowing style guru. And though the show promises to  “transform one woman from the inside out to reveal a brand new woman,” it’s the little twist tacked on that’s bothersome. The end of every episode finds the transformed woman facing a secret crush in the hope of making a love connection. Yes, you read that right. This is a show actually based on the premise of slutting it up to impress potential suitors. And though there’s sure to be plenty of touching girl-ditches-glasses reveals, it seems a little fishy to be sending out the message that all a girl really needs to find love is a revamped wardrobe and a positive attitude. My question is, is Plain Jane really a good title? I think He’s Just Not That Into Your Ugly Clothes is far more apt.

Advice From Google

July 5, 2010 § Leave a comment

Hot Dogs & Drama

July 5, 2010 § Leave a comment

Yesterday was July 4th,  a date synonymous with Independence Day for most of you. But for a smaller yet no less fervent minority, the day meant something else: Nathan’s Hot Dog Eating Contest! Believe it or not, it’s a ninety-five year old tradition. And though it’s kind of repulsive to watch, there is something glorious about eating 54 hot dogs and buns in 10 minutes, as four-year champion Joey Chesnut did yesterday (his record is 68!). But his victory was short-lived. Long-time champion Takeru Kobayashi, who declined to participate due to contract disputes (? [!]) stormed the stage shortly after the competition, causing quite a ruckus in the process. Police had to intervene, he was taken to jail and kept in custody for a whole night, and it all made for one of the strangest 4th of July stories in history. A bizarre tale of competition, resentment, and crime, it’s not soon to be forgotten.

Gossip Girl Takes Paris

July 5, 2010 § Leave a comment

For those of us dreading the return of the fall months, we can take solace in the fact that Gossip Girl has some exciting tricks up its sleeves when it returns September 13th. Yup, you guessed it. Blake Lively, Leighton Meester, and Ed Westwick (Serena, Blair, and Chuck; respectively) have just begun shooting on location in Paris! And though the show left us this spring on a dark, dramatic note, it appears that things will be decidedly lighthearted when it returns (plus Jenny and Vanessa will be gone. Just sayin’). That is, if the clothing is any indicator. We’ll have to wait to see if that turns out to be true, but for now we have Blair & Serena’s American-in-Paris style to peruse.

For more pictures, click « Read the rest of this entry »

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